Articles about Long-Term Care Health Insurance

• The Profile of an LTCI Buyer
  June 2012
  Results of a recent study can provide producers insight on why consumers purchase LTCI.
  
  
• Selling Long-Term-Care Insurance
  November 2010
  November is Long-Term-Care Awareness Month and time to boost your long-term-care insurance production. The ideas in this article will help you do just that.
  
  
• Boosting Your LTCI Production
  December 2007
  I don't try to sell LTCI—I simply show a prospect how he can use it to protect his assets.
  
  
• Let Me Share a Story
  September 2007
  Showing how someone benefited from owning a long-term care insurance policy will help you seal the deal.
  
  
• LTCI Claims to the Contrary
  July 2007
  Through ongoing communication, you can better educate LTCI prospects about what to expect from the claims process.
  
  
• Reaching LTCI Prospects
  December 2006
  Few prospects are too young for long-term care insurance, says one LTCI specialist. Here’s how to reach them.
  
  
• Magical Ways to Sell LTCI
  November 2006
  The secret to LTCI sales success is understanding that your clients want and need to protect their dignity.
  
  
• A Little Help From Our Friends
  September 2006
  Talking about long-term care isn’t easy, but it helps to have a friend who’s been there.By Helen Thompson
  
  
• The Changing LTCI Marketplace
  August 2006
  Baby Boomers and younger working adults are becoming aware of long-term care insurance. Are you ready for this opportunity?
  
  
• The Deficit Reduction Act
  May 2006
  This law has made it more difficult to protect assets in the event of a nursing-home stay.
  
  
• Selling Long-Term Care Insurance
  May 2006
  By helping your clients project themselves 25 years into the future, you can better sell them on the concept of owning LTCI.
  
  
• Selling LTCI
  May 2006
  A policy that will stay in force is the best kind of policy.
  
  
• The Secrets Of LTCI Sales Success
  April 2006
  Millions of people still don’t have long-term care insurance. Here are some ways to connect with them.
  
  
• The One-Minute LTCI Sale
  January 2006
  Lay out the three options for your prospect and watch as they choose your solution.
  
  
• Long-Term Care Insurance Deductibility
  November 2005
  Here are answers to questions your clients might find confusing.
  
  
• Harvesting the Gold
  August 2005
  If LTCI sales are still nothing to write home about, why sell it? Because the future financial and physical health of your clients depends on it.
  
  
• Cutting-Edge Skills for Selling LTCI
  August 2005
  Focus on the client, not the product, to strike gold in this lucrative market.
  
  
• SUCCESSFULLY SELLING LTCI
  July 2005
  Position your sercives as the family's support structure.
  
  
• Successfully Selling LTCI
  July 2005
  Position your services as the family’s support structure.
  
  
• Women and LTCI
  May 2005
  Positioned as an investment, LTCI will be attractive to women.
  
  
• Long-Term Care Insurance: Is It for Everyone?
  April 2005
  Find out when it makes sense for your clients to have LTCI and how to craft a good plan.
  
  
• HSAs: On the Move
  March 2005
  A small but growing number of consumers are shopping around for health-care coverage and discovering the benefits of health savings accounts.
  
  
• Boosting LTCI Production
  March 2005
  Achieve success by learning how to prequalify prospects quickly.
  
  
• The LTCI IQ Test
  November 2004
  Don’t just pay your goals lip service—to achieve success you must really want it.
  
  
• Preparing for the Storm
  November 2004
  Clients must prepare for the day a loved one can no longer care for himself.
  
  
• Selling LTCI to the Right People
  November 2004
  Use these questions when approaching clients about providing LTCI to their parents.
  
  
• Tax-Qualified LTCI Plans
  September 2004
  Tax incentives make these plans attractive to business owners.
  
  
• Closing the Sale on the First Call
  August 2004
  From our new sales book, this tip will get your LTCI sales moving.
  
  
• A Blueprint for LTCI Sales Success
  July 2004
  With an expanding prospect base and a greater awareness about the need for protection, the LTCI market is ready and waiting for the advsior with a plan.
  
  
• LTCI : The Flexible Product
  July 2004
  LTCI can be appropriate for younger and middle-market clients.
  
  
• The New Face of Long-Term Care Insurance
  July 2004
  Consolidation, rate increases and product changes are creating a new landscape.
  
  
• As Clients Age
  June 2004
  LTCI is an important product for older clients and should be sold differently than traditional life products.
  
  
• Double Your Income With Multilife LTCI
  June 2004
  Favorable government regulations have made the workplace a prime spot for LTCI sales.
  
  
• Optimal LTCI Plans
  June 2004
  Boost your long-term care sales by helping your client choose the policy that is right for him.
  
  
• Successful LTCI Sales
  April 2004
  An innovative way to approach and close potential LTCI clients.
  
  
• It’s All in the Details
  August 2003
  Being a long-term care specialist takes education, solid systems and the ability to be there for clients when the time comes.
  
  
• Inflation Protection for Long-Term Care
  August 2003
  Your client needs protection from the rising cost of long-term care.
  
  
• LTCI: What You Need to Know Now
  July 2003
  The market is ripe for all advisors to succeed with LTCI, but this means learning how to sell this complex product and who to sell it to.
  
  
• Double Your Income with Multilife LTCI
  July 2003
  The government has given you all you need to make every day the Fourth of July.
  
  
• LTCI in Easy Terms
  January 2003
  Not all LTCI policies are alike. It’s your job to make your clients understand the differences.
  
  
• The Road to Success Selling LTCI
  November 2002
  These are the best of times for selling long-term care insurance, thanks to a shaky stock market, the graying of America and a little help from Uncle Sam.
  
  
• Overcoming LTCI Objections
  October 2002
  Appealing to the emotional side of the brain works best.
  
  
• Closing on Your First Call
  June 2002
  With LTCI, the key is to let your clients feel good about their decisions and about you.
  
  
• The LTC Wake-Up Call
  May 2002
  It’s time to protect clients’ savings with long-term care insurance.
  
  
• The New Shapes Of Long-Term Care
  October 2000
  Once upon a time, in the mid-1980s, LTCI coverages were limited to nursing homes or home health care. Not anymore. Here’s a close look at long-term care options.